Every year, Mitsubishi hosts appreciation events for Mitsubishi drivers who want to come out, celebrate the brand, and show off their Mitsubishis. The day—or days, rather—are called Mitsubishi Owners Day. This summer, there was an Owners Day for west coast drivers and an Owners Day for east coast drivers.
All proceeds raised at the events directly benefited two charities. This year, more than 5,000 people turned out for the two events. This year also marks the 100 year anniversary for Mitsubishi, which made the celebrations even more special.
West coast Mitsubishi owners celebrated their Mitsubishi Owners Day on July 8th at the North American headquarters for Mitsubishi in Cypress, California. Money raised that day was donated to the Second Harvest Food Bank of Orange County, which feeds 250,000 underprivileged people in the Orange County area.
Meanwhile, east coast Mitsubishi drivers had their Owners Day more recently, on August 19th, at Citizens Bank Park in Philadelphia, Pennsylvania. The chosen charity for that event was the Wounded Warriors Project, which provides services to wounded veterans, as well as their families.
“Both of these influential organizations work to improve the well-being of their respective communities,” stated Don Swearingen, executive vice president and chief operating officer, Mitsubishi Motors North America. “Mitsubishi Motors is committed to giving back and we trust that the donations made will help further their efforts.”
Need a Mitsubishi to take to an Owners Day next year? We’ve got you covered at Heritage Mitsubishi.